Key actions monitored/audited
- Merchandising and presentation: Quality of product display.
- Stock availability: Prevention of out-of-stock situations on shelves.
- Sales promotions: Verification of proper promotional setup.
- Operational quality: Overall compliance with brand standards.
The role of this supplemental sales force
In coordination with department managers, section managers (or category managers), and sales staff, our promoter teams carry out compliance audits based on checklists and transmit real-time information to headquarters.
Management tool: HARVEST
Harvest is a multilingual tool developed by INOVSHOP Group that enables real-time monitoring and reporting of actions carried out at points of sale.
This application serves as the promoters’ working platform to carry out their missions:
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This application serves as the promoters’ working platform to carry out their missions:
- Guide field teams in their assignments
- Collect evidence (photos, inventory data, competitive price checks)
- Generate performance reports and key performance indicators (KPIs) on each store’s compliance
Learn more